{"title":"Beauty of Joseon","description":"\u003cp\u003eDiscover the world of Beauty of Joseon through skincare and daily sun care. New additions will appear here as the selection grows, making it easy to return to the brand in one place.\u003c\/p\u003e","products":[{"product_id":"liore-boj0005-beauty-of-joseon-relief-sunscreen-rice-probiotics-spf50-50ml","title":"Beauty of Joseon Relief Sunscreen: Rice + Probiotics SPF50+ 50ml","description":"\u003cp\u003eVery high protection. Relief Sun is a lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream. Containing 30% rice extract and grain fermented extracts, it provides moisture and nourishment to the skin.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146262843724,"sku":"BOJ0005","price":17.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0005_d4de222c-ce60-4e64-9879-60739b6f14f9.jpg?v=1785354541"},{"product_id":"liore-boj0017-beauty-of-joseon-matte-sunscreen-stick-mugwort-camelia-spf50-18g","title":"Beauty of Joseon Matte Sunscreen Stick: Mugwort + Camelia SPF50+ 18g","description":"\u003cp\u003eVery high protection. Matte sunscreen stick without any of the oily or sticky feeling. Hygienic to use as you don't need to apply it with your hands. Compact packaging enables convenient use anytime, anywhere. Sebum-control silica powder regulates sebum on the skin, giving a smooth and soft feeling without greasiness. Mugwort and green tea extracts moisturize and soothe the skin.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146264023372,"sku":"BOJ0017","price":17.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0037-beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50-50ml","title":"Beauty of Joseon Relief Sun Aqua-Fresh: Rice + B5 SPF50+ 50ml","description":"\u003cp\u003eHigh protection. Refreshing hydrating sunscreen with rice seed water and panthenol safeguards your skin from harmful UV rays and environmental stressors. Quick-absorbing, dewy finish. \u003cbr\u003eContains rice seed water (30%) packed with vitamins, minerals, and antioxidants that help restore skin’s natural health, leaving it clear and radiant.\u003cbr\u003ePanthenol (Vitamin B5) is known for its exceptional moisturizing and soothing properties, helps strengthen the skin’s moisture barrier and calms skin irritated by UV rays and environmental factors.\u003cbr\u003eExperience the perfect balance of hydration and protection with Relief Sun Aqua-Fresh, designed for those who seek a light, dewy finish without compromising on sun defense.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146264908108,"sku":"BOJ0037","price":17.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0037_ed689098-a4bf-4812-85c0-25612fb8799c.jpg?v=1785354536"},{"product_id":"liore-12730-beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin-30ml","title":"Beauty of Joseon Glow Deep Serum: Rice + Alpha Arbutin 30ml","description":"\u003cp\u003eFace serum. This serum is designed for those with concerns about pigmentation and uneven skin tone. Containing 68% rice bran water and 2% alpha arbutin, it helps to improve skin tone to become brighter and healthier. It suppresses the formation of melanin caused by UV rays and improves the already formed pigmentation area.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146265727308,"sku":"12730","price":16.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-12731-beauty-of-joseon-revive-serum-ginseng-snail-mucin-30ml","title":"Beauty of Joseon Revive Serum: Ginseng + Snail Mucin 30ml","description":"\u003cp\u003eFace serum. This serum is made for skin that has lost its vitality.\u003cbr\u003eIt contains 'ginseng', which is effective in preventing pigmentation and wrinkles caused by UV rays. \u003cbr\u003eThe serum contains 3% ‘snail secretion filtrate', which promotes the regeneration of skin cells to help restore damaged skin and prevent skin aging. It contains collagen and elastine that help maintain skin elasticity, synergistically improving wrinkles with ginseng.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146266513740,"sku":"12731","price":16.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-12732-beauty-of-joseon-calming-serum-green-tea-panthenol-30ml","title":"Beauty of Joseon Calming Serum: Green Tea + Panthenol 30ml","description":"\u003cp\u003eFace serum. This serum was created to help soothe skin irritated by UV rays and other external factors.\u003cbr\u003eThe serum is formulated with 50% green tea and 30% mugwort to provide moisture and soothe the skin, while 5% panthenol acts as a moisture barrier to protect the skin from becoming irritated.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146267431244,"sku":"12732","price":16.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-12733-beauty-of-joseon-glow-serum-propolis-niacinamide-30ml","title":"Beauty of Joseon Glow Serum: Propolis + Niacinamide 30ml","description":"\u003cp\u003eFace serum. This serum is made for troubles with large pores and inflamed skin.\u003cbr\u003eContaining 60% propolis extract and 2% niacinamide, it helps to control sebum secretion and keeps the skin moist.\u003cbr\u003eKey features of Glow Serum:\u003cbr\u003eMinimizing pores\u003cbr\u003eFighting against acne\u003cbr\u003eMoisturizing\u003cbr\u003eGlowing finish\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146268676428,"sku":"12733","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/12733_bb2757b8-3850-4376-8b33-6d2a29b78097.jpg?v=1785354535"},{"product_id":"liore-12734-beauty-of-joseon-revive-eye-serum-ginseng-retinal-30ml","title":"Beauty of Joseon Revive Eye Serum: Ginseng + Retinal 30ml","description":"\u003cp\u003eUnder eye serum. An eye serum that helps to improve wrinkles on the sensitive skin around the eyes by combining ginseng extract and retinal.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146269528396,"sku":"12734","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/12734_4788ce73-915a-498d-b13b-ee5ee6fe14c6.jpg?v=1785354566"},{"product_id":"liore-boj0015-beauty-of-joseon-hanbang-serum-discovery-kit-10ml-x-4","title":"Beauty of Joseon Hanbang Serum Discovery Kit 10ml x 4","description":"\u003cp\u003eSet of 4 face serums. Glow Serum: helps to control sebum secretion and keeps the skin moisturized. Revive Serum: helps to restore damaged skin and improve wrinkled with snail mucin. Calming Serum: provides moisture and soothes the skin while protecting the skin from becoming irritated. Glow Deep Serum: helps to improve skin tone to make it brighter and healthier.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146270380364,"sku":"BOJ0015","price":26.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-12328-beauty-of-joseon-apricot-blossom-peeling-gel-100ml","title":"Beauty of Joseon Apricot Blossom Peeling Gel 100ml","description":"\u003cp\u003eExfoliating gel. Apricot Blossom Peeling Gel is a soft and moist gommage type physical exfoliator. It helps to improve skin troubles caused by rough skin texture and excess sebum.\u003cbr\u003eThe gommage texture minimizes skin irritation. As the plant-derived cellulose is worked onto the skin, it gently exfoliates dead skin cells and skin wastes. It can be used on both face and body.\u003cbr\u003eContaining 19% prunus mume water and 8% plant-derived cellulose, it helps make the skin texture soft and moist.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146271330636,"sku":"12328","price":12.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-12494-beauty-of-joseon-ginseng-essence-water-150ml","title":"Beauty of Joseon Ginseng Essence Water 150ml","description":"\u003cp\u003eFace toner. Ginseng essence water contains 80% of ginseng water and focuses on the benefits of ginseng itself, giving sufficient moisture and nutrition to the skin. It fills moisture and nutrition firmly to help keep your skin moisturized for a long period of time.\u003cbr\u003eThis essence is for skin that is oily outside but dry inside, and for sensitive skin easily damaged by external factors.\u003cbr\u003eIt also contains 2% of Niacinamide and 0,04% of Adenosine for the further benefits of sebum control, and anti-wrinkle.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146272182604,"sku":"12494","price":17.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/12494_e6f05dc8-60d0-4197-a29e-b471cf1f5bc0.jpg?v=1785354567"},{"product_id":"liore-boj0001-beauty-of-joseon-dynasty-cream-50ml","title":"Beauty of Joseon Dynasty Cream 50ml","description":"\u003cp\u003eFace cream. This is Beauty of Joseon's first product, 'Dynasty Cream', which has been loved by many for quite a long time. With its firm texture, it provides dense moisture and nourishment preventing skin from drying out even after long hours.\u003cbr\u003eIt is a multi-functional cream containing rice bran water, ginseng water, squalane, and niacinamide for skin health, moisture, and to maintain the oil and moisture balance.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146273001804,"sku":"BOJ0001","price":23.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0001_f38bef88-10f0-4a6b-b108-27598d2ce746.jpg?v=1785354569"},{"product_id":"liore-boj0002-beauty-of-joseon-radiance-cleansing-balm-100ml","title":"Beauty of Joseon Radiance Cleansing Balm 100ml","description":"\u003cp\u003eCleansing balm. A balm-type cleansing oil that gently melts eye, lip, base makeup and sebum. It contains rice bran and various grain extracts, so the skin does not get dry and remains moist.\u003cbr\u003eIt gently dissolves mascara and eyeliner makeup, so there is no need to use a separate remover. In addition, it is comfortable to use because it does not blur or irritate the eyes.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146273853772,"sku":"BOJ0002","price":18.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0002_e1f27ccf-529a-4bfc-a64e-65d55dc411e3.jpg?v=1785354572"},{"product_id":"liore-boj0004-beauty-of-joseon-green-plum-refreshing-cleanser-100ml","title":"Beauty of Joseon Green Plum Refreshing Cleanser 100ml","description":"\u003cp\u003eCleansing gel. This is a low pH cleanser with a bouncy gel texture. Containing 24,5% prunus mume (green plum) fruit water and 2,94% mung bean seed extract, it gently lifts away impurities and skin waste while leaving skin feeling moist.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146274869580,"sku":"BOJ0004","price":12.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0004_4dd225b8-0a84-4112-b231-e4a0fbc9ae18.jpg?v=1785354595"},{"product_id":"liore-boj0033-beauty-of-joseon-green-plum-refreshing-toner-aha-bha-150ml","title":"Beauty of Joseon Green Plum Refreshing Toner: AHA+BHA 150ml","description":"\u003cp\u003eExfoliating face toner. A gentle, lightweight toner to help sweep away residual dead skin cells and sebum that may linger post-cleansing. Green plum water (25%) and mung bean extract (2%) help to smooth out skin texture and provide moisture. With a mixture of glycolic acid (2%) and salicylic acid (0.5%), you can use it every morning and evening to remove dead skin cells without irritating your skin.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146275656012,"sku":"BOJ0033","price":18.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0032-beauty-of-joseon-ginseng-cleansing-oil-210ml","title":"Beauty of Joseon Ginseng Cleansing Oil 210ml","description":"\u003cp\u003eFace cleansing oil. Cleansing oil that gently removes impurities, ensuring a clean and refreshed complexion. Soybean oil is used as the base ingredient to gently dissolve dirt and makeup residue that accumulate on the skin. Enriched with ginseng seed oil, our cleansing oil has a subtle, calming scent, transforming your skincare routine into a peaceful ritual. Doesn't clog pores and gently conditions your skin.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146276540748,"sku":"BOJ0032","price":20.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0032_2305b96d-2629-4e79-948e-f033f2fe257b.jpg?v=1785354609"},{"product_id":"liore-boj0020-beauty-of-joseon-red-bean-watery-moisturizing-gel-100ml","title":"Beauty of Joseon Red Bean Watery Moisturizing Gel 100ml","description":"\u003cp\u003eGel cream. A lightweight moisturizing gel cream for oily skin. The cream's key components, red bean extract and a blend peptides, synergize to boost hydration and skin health. The gel minimizes the feeling of oiliness and focuses on providing moisture. Red beans help with the absorption of sebum, and the saponin in red bean peel helps skin health and elasticity. It contains 3 types of peptides to aid with preventing signs of aging. As a light gel formula, it absorbs into the skin with a delicately fresh feeling.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146277589324,"sku":"BOJ0020","price":18.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0016-beauty-of-joseon-red-bean-refreshing-pore-mask-140ml","title":"Beauty of Joseon Red Bean Refreshing Pore Mask 140ml","description":"\u003cp\u003eFace mask. Soft mask with kaolin clay, red bean extract and red bean powder to exfoliate skin. The mask removes excess sebum and dead skin cells to reveal a clearer skin texture.\u003cbr\u003eThe moisturizing soft formulation helps to absorb sebum and remove dirt without dryness or tightness, providing a refreshing cooling feeling at the same time.\u003cbr\u003eKey ingredient: Haenam red bean extract 30%. The rich saponin in red beans helps with the absorption of sebum and acts as a natural exfoliant.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146278441292,"sku":"BOJ0016","price":19.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0022-beauty-of-joseon-brightening-serum-centella-vitamin-c-30ml","title":"Beauty of Joseon Brightening Serum: Centella + Vitamin C 30ml","description":"\u003cp\u003eFace serum. Brightening serum with Centella Asiatica extract and Vitamin C. Highly stable vitamin C derivative (10%) is less irritating, greasy and sticky than usual vitamin C ingredients. High concentration of organic Centella Asiatica extract (68%) is used to further enhance skin soothing and moisturization.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146279326028,"sku":"BOJ0022","price":17.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0034-beauty-of-joseon-glow-replenishing-rice-milk-150ml","title":"Beauty of Joseon Glow Replenishing Rice Milk 150ml","description":"\u003cp\u003eFace toner. Brightening toner with nutrient-rich rice extract and rice amino acids penetrate deeply to hydrate and smooth dry, rough skin. This toner features a unique dual-layer formula: a moisture layer filled with rice extract for hydration and a powder layer to control sebum. It helps soothe sensitive skin and create a smoother texture, making it an ideal choice for achieving a radiant complexion.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146280210764,"sku":"BOJ0034","price":18.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1073\/6946\/4140\/files\/BOJ0034_ba8aca72-a5ea-4bf6-876a-f8a778231691.jpg?v=1785354597"},{"product_id":"liore-boj0035-beauty-of-joseon-ground-rice-and-honey-glow-mask-150ml","title":"Beauty of Joseon Ground Rice and Honey Glow Mask 150ml","description":"\u003cp\u003eFace mask. Deeply hydrating face mask enriched with rice and honey that helps even out skin texture.\u003cbr\u003eThis all-in-one mask combines the benefits of brightening, antioxidizing, moisturizing, elasticity-improving, exfoliating, and soothing ingredients. The synergy of upcycled makgeolli lees (byproduct of traditional Korean rice wine), honey (5%), kaolin clay, and rice hull powder ensure thorough skin care in one step. Kaolin clay helps absorb sebum and cleanse pores, while honey moisturizes the skin and leaves it smooth and supple. Natural rice hull powder gently exfoliates dead skin cells. Suitable for all skin types.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146281029964,"sku":"BOJ0035","price":18.9,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0049-beauty-of-joseon-daily-tinted-fluid-sunscreen-broad-spectrum-spf-30-pa-lp110-50ml","title":"Beauty of Joseon Daily Tinted Fluid Sunscreen Broad Spectrum SPF 30 PA +++ #LP110 50ml","description":"\u003cp\u003eBOJ0042\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146281849164,"sku":"BOJ0049","price":17.99,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0047-beauty-of-joseon-daily-tinted-fluid-sunscreen-broad-spectrum-spf-30-pa-ln110-50ml","title":"Beauty of Joseon Daily Tinted Fluid Sunscreen Broad Spectrum SPF 30 PA +++ #LN110 50ml","description":"\u003cp\u003eBOJ0042\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146282701132,"sku":"BOJ0047","price":17.99,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0044-beauty-of-joseon-daily-tinted-fluid-sunscreen-broad-spectrum-spf-30-pa-dp320-50ml","title":"Beauty of Joseon Daily Tinted Fluid Sunscreen Broad Spectrum SPF 30 PA +++ #DP320 50ml","description":"\u003cp\u003eBOJ0042\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146283520332,"sku":"BOJ0044","price":17.99,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0043-beauty-of-joseon-daily-tinted-fluid-sunscreen-broad-spectrum-spf-30-pa-dn350-50ml","title":"Beauty of Joseon Daily Tinted Fluid Sunscreen Broad Spectrum SPF 30 PA +++ #DN350 50ml","description":"\u003cp\u003eBOJ0042\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":58146284372300,"sku":"BOJ0043","price":17.99,"currency_code":"EUR","in_stock":true}]},{"product_id":"liore-boj0042-beauty-of-joseon-daily-tinted-fluid-sunscreen-spf30-dn310-50ml","title":"Beauty of Joseon Daily Tinted Fluid Sunscreen SPF30 #DN310 50ml","description":"\u003cp\u003eHigh protection. Tinted sunscreen. Tinted fluid sunscreen with a silky, lightweight texture for sheer and natural coverage that feels like skincare. Infused with hydrating ingredients and shine control to leave your skin glowing yet balanced. Designed to achieve a flawless no-makeup makeup look by enhancing your natural complexion without covering it up. 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